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5 Email Marketing Mistakes That Are Driving Your Subscribers Away

According to a survey conducted by Constant Contact, 69% of customers said that their reason for unsubscribing a sender was excessive emails. This is one of the many mistakes that are very frequently found in email marketing campaigns that cause subscribers to leave and impact businesses negatively. However, many companies do not remedy these errors because of a lack of knowledge or time, causing them revenue losses that could have been easily avoided by hiring an email marketer . So, let’s have a look at 5 common mistakes and how they can be avoided by leveraging the expertise of an email expert.   5 Email Marketing Mistakes You Need to Avoid at All Costs     When you are trying to build stronger relationships with your audience and maximize your ROI, it is imperative that you avoid these 5 mistakes in your email strategy at all costs:     1. Adding too much generic content that doesn’t have any inherent value : Customers of today have very short attenti...

8 Key Personal Branding Benefits You Can’t Miss as a Graphic Designer

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  As a designer, a lot of time is spent perfecting the brands of others. Have you spent enough time on your own? Design skills are a must , but personal brand is what distinguishes you in today's competitive market. Think about it when clients are choosing a designer , what will make you stand out from thousands of talented professionals? That's where your personal brand comes in to make that connection. Here are 8 key benefits of having a personal brand that will change your career and bring the clients you should have.   1. Stand Out in a Crowded Market   The design world is filled with talent, especially with so many remote graphic designers in the field. But here's the truth – nobody else has your unique mix of experiences, style, and perspective. When you create a personal brand that shines through as an authentic reflection of who you are, it will attract the right people. Your own personal brand becomes your beacon to draw in individuals who resonate with y...