Virtual Employee

The DigitalListMag  says, "Data Is King, Software Is Queen, Partnerships Are Gold" and in this quest to become the 'King', companies have significantly upped their data acquisition game in the last decade. From customer viewing habits to purchasing patterns or business performance, businesses are accumulating data from various sources to harness them into actionable insights, either through in-house machine learning applications or cloud-based tools. As a matter of fact, there are very few companies in the world that don't rely on business intelligence capabilities at any level. Almost every decision that is made is expected to be backed by data or at the very least, influenced by it. However, at times it seems like this quest for data has crossed the bounds of morality, exploiting customer privacy at different levels. For example, the infamous Facebook-Cambridge Analytical scandal. Conspiracy theorists have gone out on a limb even to state that everyth...

As soon as the word outsourcing hits our ears, an image with a customer support executive operating from an Indian call centre appears in our minds instinctively. India probably is the biggest outsourcing service provider for customer support to companies from all over the world. The trend to outsource customer support initially gained momentum because of the availability of quality services at dirt-cheap prices. Many businesses thank their decision of outsourcing work to India for their speedy success but even today, there are many that hesitate in taking this big leap of faith. Here’s why outsourcing customer support can lead to happier customers and stronger business. 1.     Reduced Costs One of the biggest perks of outsourcing work to India arises from the fact that it is an affordable geography. Every business aspires to optimize its operating costs but having an in-house team of customer service professionals bounds you to pay them full time salaries and e...